Alternatives / Gong

The best Gong alternatives in 2026

6 tools compared on what they do best, free plans, prices and recording without a bot.

The short answer

Gong is a full revenue platform with an estimated $1,300 to $1,900 per user per year plus a platform fee. If your team mainly needs call notes, sales frameworks and follow-up, Acta fills MEDDPICC, BANT, SPIN and SPICED reports from each call, priced per user. Avoma offers conversation intelligence; Fireflies, Fathom, Read AI and tl;dv cost less for recording and notes.

Why people look for a Gong alternative

Price and platform fee

Gong doesn't publish prices; third-party estimates put it at about $1,300 to $1,900 per user per year, plus a yearly platform fee.

More than the team uses

Forecasting and coaching suites suit large sales organisations; smaller teams often use only call notes.

Setup time

A platform rollout takes time; a notetaker works from the next call.

Gong alternatives side by side

ToolBest forFree plan or trialPaid plansWithout a bot
ActaTeams that want follow-through: role-specific reports, action items tracked to done and a decision log.15-day free trialPro, per userDesktop app & Chrome extension
AvomaRevenue teams that want conversation intelligence and deal analytics in one tool.View-only free planSee their pricing pageDesktop app
FirefliesTeams that mainly want searchable transcripts and a long list of integrations.Yes, with AI creditsFrom $10/user/monthBot joins the call
FathomPeople who want free unlimited recording with short summaries.Unlimited recording, limited AIFrom about $16/monthBot joins the call
Read AIPeople who want meeting reports plus search across email and messages.5 meetings/monthFrom about $15/user/monthBot joins the call
tl;dvTeams that want recordings with scheduled multi-meeting reports.Limited AI notesFrom about $18/seat/monthDesktop app

Other tools' details are from their public pages and reviews as of November 2026 and October 2026; see the sources below. Plans and prices change, so check each vendor's pricing page.

The alternatives, one by one

  1. 1

    Acta

    The part of Gong most reps use daily: MEDDPICC, BANT, SPIN and SPICED reports from each call, next steps tracked with daily follow-ups and answers across deals, with HubSpot, Salesforce and Zoho CRM. No platform fee.

    Best for: Teams that want follow-through: role-specific reports, action items tracked to done and a decision log.

    Try Acta free for 15 days
  2. 2

    Avoma

    Conversation intelligence for revenue teams at a lower entry point.

    Best for: Revenue teams that want conversation intelligence and deal analytics in one tool.

    Acta vs Avoma
  3. 3

    Fireflies

    Transcripts and AskFred across calls, with CRM integrations.

    Best for: Teams that mainly want searchable transcripts and a long list of integrations.

    Acta vs Fireflies
  4. 4

    Fathom

    Free unlimited recording with HubSpot and Salesforce sync.

    Best for: People who want free unlimited recording with short summaries.

    Acta vs Fathom
  5. 5

    Read AI

    Meeting reports and search across meetings and email.

    Best for: People who want meeting reports plus search across email and messages.

    Acta vs Read AI
  6. 6

    tl;dv

    Recordings with playbook monitoring on its Business plan.

    Best for: Teams that want recordings with scheduled multi-meeting reports.

    Acta vs tl;dv

How to choose

  • List what your reps use in Gong today; most alternatives cover notes and follow-up, not forecasting.
  • Check that your qualification framework (MEDDPICC, BANT, SPICED) is supported.
  • Confirm CRM sync with HubSpot, Salesforce or Zoho before switching.

Acta vs Gong, in detail

What is a cheaper alternative to Gong?

Acta, Avoma, Fireflies and Fathom cost far less than Gong's estimated per-user price plus platform fee. Acta fills sales framework reports from each call and is priced per user after a 15-day free trial.

Is there a Gong alternative for MEDDPICC?

Yes. Acta fills a MEDDPICC report from what the buyer said on the call and shows which elements are missing.

Does a Gong alternative work with Salesforce?

Acta connects to Salesforce, HubSpot and Zoho CRM.