Solutions / Marketing

Campaigns reviewed, decisions owned

Planning and performance meetings become a campaign review: what each channel delivered, what you decided to change and who owns it. Customer words from sales and support calls are one question away.

Meetings Acta writes up for marketing

  • Campaign planning
  • Performance reviews
  • Agency calls
  • Content planning
  • Launch syncs

From the conversation to the report

Campaign review · Spring launch Recorded
  • P

    Priya: Paid social is well under target; search is doing better than planned.

  • L

    Leo: Let's move part of the social budget to search from Monday.

  • P

    Priya: I'll update the plan and share it.

Written by Acta

Campaign review

Paid social
Below target
Search
Above plan
Decision
Shift budget to search
Owner
Priya · from Monday

Sample marketing reports

What each template writes after a meeting. Example meetings and people.

Marketing & Support

Campaign review

From “Q3 paid campaigns review” · sample report

In short

Search beat targets; social spend underperformed and moves to retargeting.

Results

Search
Cost per lead $42 against $55 target
Social
Click-through 0.6%, below the 1% goal
Decisions
Shift 20% of social budget to retargeting
Actions
Jo refreshes ad creative by the 15th

Results and decisions in one place

KPIs, channel results and the changes you agreed, with owners.

Customer language for copy

Ask across customer calls for the words buyers actually use.

Fewer recap emails

Share the review instead of writing one.

Templates for marketing

Turn on the ones you need. Each reads the meeting and writes its report, and skips meetings it isn't meant for.

Campaign review

KPIs, channel results, decisions and owners from marketing meetings.

Marketing: questions

More examples in use cases.

What does the Campaign review include?

KPIs, channel results, decisions and owners from the meeting.

Can marketing use sales and support calls?

Yes. With access to those meetings, ask Acta for objections, pain points and the words customers use.

Does it work with agency calls?

Yes. Record with the desktop app or Chrome extension, or let the notetaker join from your calendar.

Try Acta for marketing.

Free for 15 days. Record your next meeting and get the report.

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